Are Seniors the Only Ones Buying Your Yearbook?
I hear this complaint a lot from schools. Now, if your school is fine with this and happy to print a book just for the Seniors, then this post is not for you. Most schools want to sell more yearbooks,...
View ArticleINTERNET BUZZ: “Fewer Students Turn Pages of Yearbooks in Digital Age”
This headline caught my attention on several blogs this week. The full story is posted here…...
View ArticleSelling Page Numbers?
Monroe Clark Middle School in San Diego, CA, has found a creative way to raise money and increase coverage. They are selling “Page Numbers.” For only $2, students and staff members can pay to be...
View ArticleINTERNET BUZZ: Video Yearbooks replacing Traditional Books?
My “google alert” on yearbook blogs brought this post to my attention. It is written by the spouse of a nationally-award-winning adviser who argues the point that video yearbooks will replace...
View ArticleWell, excuuuuse me! (AKA writing a yearbook mistakes disclaimer)
You know all that fine print added to a car contract, Lipitor ad, before/after info-mercials, or on a peanut butter jar? That’s what I’m talking about. A yearbook mistakes disclaimer. As final yearbook...
View ArticleYearbook Index Design–Why You Need One
A yearbook index isn’t glamorous, and it can be a pain to create. But before you argue with me that yearbook index design is not that important, walk with me through the first few magical moments of...
View ArticleThree Yearbook Sales Ideas
You’re back. And they’re back. And so, it’s time. Yep, you’re back in your classroom, and so are all those eager, smiling, energetic young people we call students. Which means, it’s time to get those...
View ArticleNovember Yearbook Checklist
The weather is getting chilly, leaves are falling, the days are shorter–which means it’s time for your November Yearbook Checklist. Go ahead–print it out and feel good about checking things off!...
View ArticleApril Yearbook Checklist
This April yearbook checklist may seem long, but actually, this is the month to catch your yearbook breath (once your yearbook finals, that is.) There are a few weeks of calm before the distribution...
View ArticleBuilding Better Yearbook Coverage
Building Blocks Why do we put so much importance put on building better yearbook coverage? The answer is pretty simple: because the magic of a yearbook isn’t in the making…it’s in the receiving. The...
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